About me
To me, design is about understanding people well enough to make complex work feel simple.
Over 15 years in research and design, including 6+ years leading teams, I have worked on products where the stakes are high and the workflows are dense: freight and logistics, retail supply chains, tax and accounting, legal research, recruitment and healthcare billing.
I started out writing code and building websites, and that engineering grounding still shapes how I partner with developers. My process is lean and iterative: research early, prototype quickly, test often, and refine for clarity and accessibility.
Outside work, I enjoy photography and journaling.
What I bring
- Design leadership. Building and growing design teams, setting quality standards, and acting as the design decision-maker on complex programmes.
- Enterprise UX. Turning dense, high-stakes workflows in logistics, tax, legal, payroll and retail into clear, efficient tools people rely on every day.
- Design systems and accessibility. Shared components, standards and WCAG-compliant patterns that let many teams ship consistent products.
- Research-led decisions. Mixed-methods research and usability testing that keep product teams grounded in what users actually need.
How I lead
“I lead with clarity and urgency, turning complex challenges into focused, high-quality work.”
My job as a leader is to create the conditions for strong work to happen consistently, especially when the problem is complex and the pace is fast. I set direction and align stakeholders, and I stay close enough to the work to remove friction, raise the bar and keep teams focused on what matters.
Leadership in action
- Building a team. At XPO Logistics I built the UX team from the ground up to 11 designers across North and South America, with hiring, interview and onboarding frameworks, a shared intake process and design planning, and created the LTL design system used by UX and engineering.
- Running the team week to week. Weekly critiques, one-to-ones, open design reviews anyone could join, and performance reviews that tied each designer’s growth to the work in front of them.
- Owning design decisions. On XPO’s pickup and delivery programme I was the design decision-maker for the team, reporting to the Senior Vice President of Technology.
- Growing people. At Vertex I coached a team of product designers and co-created the hiring framework the UX team used to attract diverse talent.
- Setting standards. At Thomson Reuters I led the redesign of ONESOURCE Indirect Tax and helped build the tax and accounting design playbook, with accessible, WCAG-compliant patterns.
Principles
- Clarity over noise. I simplify complex problems and align teams around a clear path forward.
- Look ahead. I spot patterns and risks early and shape solutions that last.
- High standards, calmly applied. I expect rigorous work and model the discipline it takes.
- Involved, not intrusive. I unblock and support the team without micromanaging.
- Trust and partnership. I am honest and consistent, which makes open debate possible.
Working with me
People describe me as calm, focused and quietly driven. I don’t lead through volume or hierarchy. I ask the right questions, set clear expectations, and stay present when things get difficult. I measure success by outcomes, not optics, and I aim to leave every team stronger than I found it.
Career path
- 01Independent practicePrincipal Product Designer & UX Consultant2024–Present→
- 02Dick’s Sporting Goods, via RandstadLead Product Designer, Retail and Logistics2022–2024→
- 03WorkdayUX Design Manager2022
- 04Vertex Inc.UX Design Manager2021–2022
- 05XPO LogisticsUX Design and Research Manager2019–2021→
- 06Thomson ReutersLead UX Designer · Senior UX Designer2010–2019→
- 07Totaljobs GroupSenior UX Web Designer2008–2010→
- 08Webmaster InternationalUX Web Designer2006–2008
- 09Softel SystemAssistant Software Programmer and Web Designer2000–2002
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What colleagues say
From recommendations on LinkedIn.
“When I joined her team I was pleasantly surprised to find that it was one of the most organized, focused UX teams I had ever worked on. She sets a high bar, but everyone on the team knew she had our back.”
“She takes the time to empower her team to deliver high-quality designs. She is also a great mentor.”
“She managed and built a team of strong UX designers to help realize the vision of XPO’s internal and customer-facing products, translating complex workflows into elegant and efficient user interactions.”
“She was instrumental in the successful redesign of a major flagship product. She tackles complex projects with rigor and attention to detail, and is a big advocate for design standards and systems.”
“She was the resident expert and evangelist for user experience. She taught me a great deal about usability, accessibility and SEO. She was a great partner and teacher.”
“She consistently delivered high-quality designs and was very flexible when something needed to change.”
